Planned Giving: It's a Culture, Not a Program
Planned giving is about building a culture—one that requires a team effort where all members of the philanthropy team are involved...
Optimizing Charitable Giving: The Importance of Cultivating Meaningful Donor Connections
Health care organizations must prioritize cultivating meaningful connections with potential major donors.
Documenting Donor Bequests: Is it an Art or Science?
Meeting donor expectations will require a donor-centered approach, while also balancing the organization’s desire to count future intentions
Harness the Power of Wave Campaigns
Wave Campaigns are transformative philanthropy in action. They allow for alignment among leadership, volunteers, strategic priorities and
Planned Giving—An Immediate Impact Today
By James Gold “If not now, when?” In my daily work with health care organizations, I frequently hear the following statements from...
Connecting with Donors to Advance Major Gifts
By Heather Wiley Starankovic, CFRE Donor fatigue. Many of you have heard of it. Many of you have experienced it, from both the...
Is Your Gift Planning Program Campaign Ready?
By James Gold Here’s a simple truth: deferred and realized planned gifts account for 10% to 30% of annual philanthropic dollars raised....