Campaigns: Repositioning Philanthropy Focus and Performance
Was your health care organization in the midst of a campaign prior to COVID-19? Are long-term plans on hold? How do you best move your philanthropy program forward? What short-term strategies can you implement right now? Accordant can help.
Accordant provides strategy and timing recommendations to organizations that wish to assess and adjust philanthropy campaigns to best advance programs during the uncertain months and years ahead.
Assessment and Strategy
Specific areas are assessed and adjusted as determined by organizational leadership and Accordant in response to current conditions.
Validating campaign priorities and financing realities
Case communication adjustments
Volunteer, donor and prospect engagement strategy adjustments
Leadership commitment and engagement
Engagement and Implementation
Video-based, individual assessment conversations with key campaign leadership (such as campaign chairs, CEO, CFO and CPO)
Video-based meeting with leadership determined above to validate campaign priorities, identify emerging priorities and evaluate financing realities after each participant completes a questionnaire that facilitates the discussion
Updated campaign analysis compiled by philanthropy staff with Accordant’s guidance
Accordant Wave CampaignTM methodology to provide flexibility and agility that secures support for the most urgent, as well as ongoing priorities
Case communication messaging adjustment recommendations
Detailed volunteer, prospect and donor engagement strategy recommendations
Report delivery via video conferencing
Timing
The engagement, implementation and report recommendations take approximately four to six weeks and require five days of service.
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